Why should you join the MAPS Bachelor of Marketing Management?

  • MAPS qualifications offer the quickest route to completing your Bachelor’s degree and progressing onto Postgraduate qualifications.
  • Receive access to world class online library resources to help with your studies.
  • Affordable course fees with low monthly instalments.
  • Specifically designed for those in work – evening classes only.
  • High quality lecturers and course content – bringing relevant marketing management theories and concepts to life, alongside key workplace skills.
  • Fully approved by MQA as a Level 7 qualification.
  • Eligible students can access government funding to cover the full course fees.

Course Description
MAPS Bachelor of Marketing Management qualification provides learners with a broad understanding of marketing functions and promotes the development of essential workplace skills demanded by employers. The qualification is suitable for individuals already in work or looking to start their career in marketing-related job roles, and supports progression to management level roles on completion.

Awarding Body
The certificate for this course will be awarded by MAPS College.

MNQF Level
Level 7 Bachelor’s Degree (view Approval)

Academic Requirements
Applicants must meet one of the following minimum entry requirements:

  • 2 A’ Level passes (E or above)
  • 2 HSSC passes (C or above)
  • MNQF Level 4 Qualification in a related field
  • MNQF Level 4 Qualification in an unrelated field, AND successful completion of an MQA approved University Preparation Program
  • 20 years old AND completion of the 10th year of School AND 2 years of work experience in a relevant field, AND successful completion of an MQA approved University Preparation Program

Course Structure

  • Year 1 units:
    • Business Ethics
    • Academic, Presentation and Communication Skills
    • Introduction to Economics
    • Leadership and Teamworking
    • Integrated Marketing Communications
    • Marketing Management
    • Digital Marketing
    • One Optional Unit
  • Year 2 units:
    • Critical Thinking
    • Civic Education
    • Innovation and Business Performance
    • Strategic Management
    • Consumer Behaviour
    • Selling and Sales Management
    • Product and Service Development
    • One Optional Unit
  • Year 3 units:
    • Professional Development and Career Planning
    • Research Methods
    • Corporate Governance
    • Innovation, Entrepreneurship and the Entrepreneurial Mindset
    • Strategic Marketing
    • Marketing Metrics
    • Digital Marketing Strategy
    • One Optional Unit

Duration: 3 academic years

Credits: 360 credits

Intakes: January, August.

Mode of Study: Face to Face (Male’ Campus) AND Online

Course Assessments
All subjects will be assessed by time constrained written examinations. Some subjects will also include assignments and presentations.

Course Fee and Payment Plan
Payments can be made in installments. Please see Course Fees and Payment Plan for information.

Pathway
Students who complete the MAPS Bachelor of Marketing Management may use it as a standalone qualification or apply to progress onto a range of local and international post-graduate qualifications, such as the University of Bedfordshire MBA.

How to Apply?
Candidates may apply online or download and complete the application form, which can be submitted to the College Reception on the First Floor of H. Vaifilaa-age, Janavaree Magu. Applicants are requested to read the Terms and Conditions for Studying at MAPS College before applying.